Email Marketing Q & A “How do I increase my email campaigns open rate? ”

Q: “How do I increase my email campaigns open rate? ”
A: Try using your business name in the subject e.g. “YourCompanName Father’s Day Specials”
A: Try using their name in the subject line e.g."Hi %%First Name%% - Check out our Father’s Day Specials”
A: Make the email personalised!!! e.g. in the body of the email “Hi %%First Name%%,”